PANTAYA APP
Overview
Pantaya is Lionsgate's Spanish-language streaming service, offering a diverse and rich collection of content tailored for the Latinx audience. This app provides a platform for users to access a wide range of Spanish-language movies, series, and exclusive content, catering to the unique preferences and cultural interests of the Latinx community.
The project's primary objective was to offer strategic insights for a brand redesign, specifically concentrating on crucial components: the landing page and mobile app screen captures for app store & Google play. Subsequently, I executed the vision by crafting a new landing page and screen captures, revitalizing Pantaya's brand system to ensure a cohesive and refreshed visual identity across these pivotal elements.
Contribution
UX/UI, Design System, Art Direction
Style Guide/Pattern Library
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